Fædrelandsvennen joins the Media Cluster

Published 25.02.2021
- An important and right step for us, says Anders Kulien in Fevennen, who looks forward to getting involved in the cluster's various projects.

Fædrelandsvennen, also known as Fevennen, is among Norway's oldest media houses. The newspaper was founded as early as 1875 and has since been a leading news media outlet in southern Norway. After a dramatic bombing in their offices in 1972, the newspaper relocated out of the city center of Kristiansand. In 2019, they moved "home again" to Torvet and in to new, contemporary offices.

Today, Fevennen is a multimedia brand that creates content for both paper and online newspapers through text, audio (podcast), and video. After being part of the Schibsted Media Group for several years, Fevennen announced their transition to Polaris in 2019.
In recent years, Fevennen has distinguished themselves with strong digital positions and an experimental approach to editorial innovation. In 2012, Fevennen was the first sizeable Norwegian news media to charge for digital content. The model that they developed back then is still the current model in most Norwegian news media. They were one of the first that started with cost-effective video production online, and they have repeatedly come up with innovative solutions to challenging problems.

- In Fevennen, we have an offensive approach to the current digital transformation. We are committed to making bold choices and continuously improving ourselves and the experience for our readers. The Media Cluster will help to further increase our development pace through collaboration in exciting projects and skilled environments. The entire media industry should become better at collaborating with organizations outside the industry, and we are getting an excellent opportunity to achieve this in the Media Cluster, says Anders Kulien, development director at Fædrelandsvennen.

I look forward to working closely with the Media Cluster. I expect to be inspired, get the opportunities to solve specific challenges, and access great arenas to increase our competence, both among journalists and others. We also believe that we have a lot to contribute to the cluster, including data journalism, among other things.

Warm welcome
- Fevennen is a fantastic addition to the cluster, says Anne Jacobsen, CEO of NCE Media.

- This is a forward-thinking regional publisher. They are creative and innovative, and over the years, they have come up with many clever technical and cost-effective solutions that have later inspired others. Many will have a lot to learn from this team, and we look forward to starting the collaboration with them in several different projects and activities. It is a great pleasure to welcome Fædrelandsvennen.